Thought of the Day

As great as those Dos Equis "Most Interesting Man in the World" ads are, I find it kind of odd that the advertising department decided on the guy saying, "I don't always drink beer," instead of, "I always drink beer." It seems like a slight to the beer enthusiasts of the world, as if those who regularly drink beer aren't as interesting as those who regularly drink expensive wine and 18-year bourbon, while occasionally dabbling in Dos Equis beer. They basically shunned an entire demographic of consumers solely to make their fictional spokesman seem sophisticated and mysteriously alluring.

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